Industry Insights

Cegedim: Enhancing Capabilities in the Healthcare Sector.

Posted by Alan Slavik on May 9, 2014 6:00:00 AM

Project Objectives.

Cegedim, a global technology and services company specializing in the healthcare field, were looking to raise their competencies to meet the dynamic requirements of their customers. They are focused on enabling their clients to operate more efficiently through faster time to market and time to peak sales.

StratX Solutions.

Our approach reinforces competitive thinking and market understanding. Each business simulation reflects the impact that a sudden competitive move or a change in customer needs can have on a company. CentrX, designed specifically for the bio-pharmaceutical industry, follows an action-oriented approach, incorporating a new simulation that can be tailored to specific learning needs.

Real-World Results.

In the words of our client partner:

“As Cegedim is revamping its value proposition and selling model, we have the benefit of running our talent development initiative on StratX’s latest simulation, CentrX,” explained Pierre Morgon, Chief Marketing Officer, Cegedim. “This highly interactive and integrative solution stimulates group thinking and fosters teamwork across functional boundaries. It also helps crystallize Life Sciences industry concepts and decision processes in the minds of our staff. Thus, it exposes our global sales and marketing executives to the reality of what their clients are experiencing, hence fostering a sought-after transition from a seller’s to a buyer’s perspective.”

To learn more about Cegedim, please visit www.cegedim.com

Topics: Case Studies

More Insights

4 Examples of Successful Agile Companies

Before we explore some of the most successful Agile companies,...

Learn More

How to Lead and Manage Diverse Teams

It has been said countless times that “diverse teams perform...

Learn More

How to Improve Employee Development Within Your Business

Investing in the development of employees should be one of the...

Learn More

What is Customer Centricity and how to implement it in your business

Embracing a customer-centric business model in 2021 is...

Learn More

How Simulators Have Changed the World

As a fundamental tool used within our experiential learning...

Learn More