Industry Insights

Eye for Pharma: Barcelona Event, 24th to 26th March 2015

Posted by Yann Cartier on Mar 16, 2015 5:00:00 AM

Laurent Bonnier (Partner), Alan Slavik (Director) and Yann Cartier (Business Development Manager) will be attending the Eye for Pharma 2015 event to be held in Barcelona CCIB next week (24th to 26th March). Please let Yann know if you are interested in meeting with us in Barcelona by emailing him at or calling +33 6 77 28 88 83.

General Event Details from the Organizers:

Eyeforpharma Barcelona is the only place to be for 2015. The global event brings together leading pharma executives to share how you can address the era of customer and patient empowerment with four dedicated tracks:

  • Patient Engagement: Build value with your customer in an era of climate change: Understand how to better co-create, collaborate and communicate to be the partner your customer needs
  • Sales Excellence: Transform your way of thinking to meet the needs of today’s customer; how to put in place the right mind-set, coaching, systems and tools to stand out and ultimately build fruitful long-term customer relationships
  • Multichannel Marketing: Achieve true multichannel with better-leveraged digital, synchronized channel selection and cross-company implementation - whilst maintaining innovation with your core team
  • Key Account Management: Identify the new role of KAMs and ensure buy-in from across the business to form long-term collaborations with your key stakeholders

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